Executive summary
12 campaigns with activityExport CSV% of sales shading5+ pts ahead of % of hours5+ pts behind
| Campaign⇅ | ContactsCalls with any contact-tier disposition⇅ | Contacts / listContacts ÷ list size (AAA-supplied). NOT the Campaigns tab's Contact %, which is contacts ÷ calls.⇅ | CPHContacts ÷ productive hours⇅ | Net contactEligible-tier with talk > 30s, or any sale⇅ | % net contactNet contacts ÷ contacts⇅ | HoursTalk + wrap + hold + review + ring, capped⇅ | DPHDials ÷ productive hours⇅ | % of hoursShare of the floor's total time⇅ | Sales⇅ | % of salesShare of total sales. Green when it runs 5+ points ahead of % of hours, red when 5+ behind.⇅ | SPHSales ÷ productive hours⇅ | ConversionSales ÷ net contacts⇅ | CostProductive hours × billed rate⇅ | Cost / sale(Productive hours × billed rate) ÷ sales⇅ |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| ACA00001 · Salvage ACA_REC_PSX_Salvage | 762 | 13% | 11.3 | 135 | 18% | 67.3 | 37.0 | 2% | 1 | 0% | 0.015 | 0.7% | $1,128 | $1,128 |
| ACA00002 · Salvage V2 ACA_REC_PSX_Salvage_V2 | 621 | 4% | 13.0 | 97 | 16% | 47.8 | 43.1 | 1% | 12 | 2% | 0.251 | 12.4% | $801 | $67 |
| ACA00003 · PRX-30 AR Decline ACA_REN_PRX-30_AR Decline | 6,179 | 77% | 12.0 | 1,046 | 17% | 513.5 | 37.6 | 16% | 109 | 18% | 0.212 | 10.4% | $8,601 | $79 |
| ACA00004 · PSX-1 DB-1 ACA_REN_PSX-1_DB-1 | 4,566 | 44% | 9.2 | 847 | 19% | 497.4 | 35.1 | 16% | 55 | 9% | 0.111 | 6.5% | $8,331 | $151 |
| ACA00006 · PRX-15 ACA_REN_PRX-15 | 5,342 | 45% | 7.6 | 1,056 | 20% | 703.9 | 31.6 | 22% | 108 | 18% | 0.153 | 10.2% | $11,791 | $109 |
| ACA00007 · PRX-45 ACA_REN_PRX-45 | 1,788 | 46% | 7.9 | 359 | 20% | 227.3 | 31.5 | 7% | 27 | 4% | 0.119 | 7.5% | $3,807 | $141 |
| ACA00008 · AR Decline DB ACA_REN_PSX_AR Decline DB | 1,870 | 28% | 8.7 | 359 | 19% | 215.0 | 31.3 | 7% | 27 | 4% | 0.126 | 7.5% | $3,600 | $133 |
| ACA00009 · PSX-30 ACA_REN_PSX-30 | 4,312 | 72% | 10.8 | 883 | 20% | 398.9 | 34.5 | 12% | 170 | 28% | 0.426 | 19.3% | $6,682 | $39 |
| ACA00010 · Salvage 45-post ACA00010_REC_PSX_Salvage (45 day Post) | 670 | — | 12.0 | 89 | 13% | 55.8 | 35.9 | 2% | 4 | 1% | 0.072 | 4.5% | $935 | $234 |
| ACA00011 · PRX-30 AR Decline ACA_REN_PRX-30_AR Decline | 2,232 | — | 7.8 | 560 | 25% | 284.8 | 32.7 | 9% | 85 | 14% | 0.298 | 15.2% | $4,770 | $56 |
| ACA00012 · PSX-1 DB-1 ACA_REN_PSX-1_DB-1 | 1,964 | — | 11.6 | 238 | 12% | 168.7 | 40.2 | 5% | 15 | 2% | 0.089 | 6.3% | $2,826 | $188 |
| ACA00013 · Salvage 45-post ACA_REC_PSX_Salvage (45 day Post) | 167 | — | 12.9 | 25 | 15% | 12.9 | 39.8 | 0% | 3 | 0% | 0.232 | 12.0% | $217 | $72 |
| Total | 30,473 | — | 9.5 | 5,694 | 19% | 3,193.4 | 34.4 | 100% | 616 | 100% | 0.193 | 10.8% | $53,489 | $87 |
Outbound vs inbound
each stream measured on its own calls and hoursOutboundvsInbound
109,81998.6%Callsoutbound = dials · inbound = answered1.4%1,592
3,083.996.6%Hourssums to total productive hours3.4%109.5
5,16690.7%Net contactseligible tier with talk > 30s, or any sale9.3%528
39764.4%SalesSale / Renewed / Account Renewed35.6%219
$51,65596.6%Coststream hours × billed rate3.4%$1,835
| Conversionsales ÷ net contacts | 7.7% | 41.5% |
| Cost / salestream cost ÷ stream sales | $130 | $8 |
By campaign
| Outbound | Inbound | |||||
|---|---|---|---|---|---|---|
| Campaign⇅ | SalesSales on outbound calls⇅ | CPSOutbound cost ÷ outbound sales⇅ | Conv.Outbound sales ÷ outbound net contacts▲ | SalesSales on inbound callbacks⇅ | CPSInbound cost ÷ inbound sales⇅ | Conv.Inbound sales ÷ inbound net contacts⇅ |
| ACA00001 · Salvage | 1 | $1,125 | 0.7% | 0 | — | — |
| ACA00010 · Salvage 45-post | 3 | $307 | 3.5% | 1 | $12 | 25.0% |
| ACA00009 · PSX-30 | 31 | $182 | 5.3% | 139 | $8 | 46.3% |
| ACA00004 · PSX-1 DB-1 | 47 | $175 | 5.8% | 8 | $14 | 21.6% |
| ACA00012 · PSX-1 DB-1 | 15 | $187 | 6.6% | 0 | — | 0.0% |
| ACA00007 · PRX-45 | 24 | $158 | 6.8% | 3 | $7 | 75.0% |
| ACA00008 · AR Decline DB | 27 | $133 | 7.6% | 0 | — | 0.0% |
| ACA00003 · PRX-30 AR Decline | 73 | $113 | 7.7% | 36 | $9 | 36.4% |
| ACA00006 · PRX-15 | 90 | $129 | 8.8% | 18 | $8 | 54.5% |
| ACA00002 · Salvage V2 | 11 | $71 | 11.8% | 1 | $14 | 25.0% |
| ACA00013 · Salvage 45-post | 3 | $72 | 12.0% | 0 | — | — |
| ACA00011 · PRX-30 AR Decline | 72 | $65 | 13.7% | 13 | $9 | 38.2% |
Inbound calls are callbacks after voicemail outreach, so a lower cost per sale here is expected. Inbound call time counts as productive whether or not a disposition was recorded.