The funnel
counts, and the rate between each stepDialsOutbound calls on in-scope campaigns, in the selected date range
0
▼ −100% vs prior 1 day
contact rateContacts ÷ dials — how often a dial reaches someone
—
ContactsCalls that reached a person — any contact-tier disposition
0
▼ −100% vs prior 1 day
net rateNet contacts ÷ contacts — how often reaching someone becomes a real conversation
—
Net contactsEligible tier with talk over 30 seconds, or any sale — the qualified conversations
0
conversionSales ÷ net contacts — the close rate on qualified conversations
—
SalesSale / Renewed / Account Renewed — no talk-time gate
0
True conversationsCalls where someone talked for 40 seconds or more — dials that became real exchanges
0
▼ −100% vs prior 1 day
Engagement rateTrue conversations ÷ dials — separates dialing from talking
—
Talk shareTalk hours ÷ billable hours — how much of the billed time was live conversation
—
AHT — saleAverage handle time on calls that ended in a sale: talk + hold + wrap
—
AHT — no saleAverage handle time on eligible calls that did not sell: talk + hold + wrap
—
Calls, allEvery call in range, outbound and inbound — the widest count on this screen
12
▼ −43% vs prior 1 day
Dials / hourDials ÷ billable hours — dialing intensity
—
Contacts / hourContacts ÷ billable hours — reach per hour worked
—
Sales / hourSales ÷ billable hours — the headline productivity measure
—
Billable hoursTalk + wrap + hold + review + ring, capped — the hours AAA is billed for
0.0
▼ −100% vs prior 1 day
Billable valueBillable hours × the billed rate — what the range invoices
$0
▼ −100% vs prior 1 day
Cost / saleBillable value ÷ sales — lower is better
—
Daily volume
1 days · 1 below the 20-dial threshold, shownBy campaignBy employeeEmployees
0 with activityExport CSVNo rows in range.